The Right Strategy + The Right Brand + The Right People

The intersection of people, marketing, and strategy

Mark Parfitt specializes in the integration of business strategy, talent, and brand. As the founder of Fitt Talent, Mark works with corporations, non-profits, small businesses, educational institutions, and government agencies in the areas of strategic planning, competitive positioning, employer branding, talent acquisition/recruitment marketing, and internal communications. Mark’s work has been nationally recognized and he frequently presents at conferences, workshops, and community events. Beyond his consulting work, Mark also teaches business courses at Pennsylvania Highlands Community College and Southern New Hampshire University.